If you have a complaint about an advertisement please contact Ad Standards
If you have a complaint about an advertisement please contact Ad Standards
Recording on the refreshed AANA Code of Ethics and accompanying Practice Note, and its meaning to the creation of new ads.

SELF-REGULATION TRAINING

AANA’s Code of Ethics & Practice Note

Members of the AANA and Industry Associations are invited to watch a training session recording that will give an overview of all the changes to the reviewed and refreshed AANA Code of Ethics and accompanying Practice Note, and what they mean to the creation of new ads.

Some of the key issues covered include:

  • Gender stereotypes – the Code changes affects depictions of harmful gender stereotypes
  • Focus on body parts where not relevant to the product or service being advertised
  • Overtly sexual images in outdoor advertising or shop front windows or where the image is not relevant to the product or service being advertised – an overview of what is and isn’t likely to amount to ‘overtly sexual’ images
  • Additional restrictions for advertising containing violent or menacing content so that harmful content is not displayed where children form part of the audience
  • The positive obligation on influencers to disclose commercial relationships in a clear, upfront manner
  • Q&A
Webinar recorded October 21, 2020 (30 min.):

Presented by:
Megan McEwin

Director of Policy and Regulatory Affairs