If you have a complaint about an advertisement please contact Ad Standards
If you have a complaint about an advertisement please contact Ad Standards

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Code of Ethics

…Section 1 reflects the consumer protection principles in the Australian Consumer Law (part of the Competition and Consumer Act) (ACL). Complaints are made to the Ad Standards Industry Jury: www.adstandards.com.au/process/claimsboardprocess…

Food & Beverages

…advertisers and marketers develop and maintain a high sense of social responsibility in advertising and marketing food and beverage products in Australia. This Code is accompanied by a Practice Note…

Wagering Advertising

…other AANA Codes to Ad Standards[1]. You can make a complaint by: Lodging a complaint online at: http://www.adstandards.com.au Writing a letter (and sending via post or fax) to: Ad Standards…

Marketing leaders take action on harmful online content

…Media, and Omnicom Media Group, representing media agencies; • Media companies and platforms at launch include Facebook, Google/YouTube, Teads, TRUSTX, Twitter, Unruly, and Verizon Media; and • Supporting industry associations…

CMOs must confront media’s inconvenient truth

…chain is Trustworthy Accountability Group (TAG) certified in 2017. TAG was created by the American Association of Advertising Agencies (4A’s), ANA and Interactive Advertising Bureau and works collaboratively with companies…

What happens when your brand becomes a product descriptor? Beware of the slide into genericide

…long run it can make a difference. ________________________________________________________________________________ You can find more information about the AANA codes of conduct for advertising along with an overview of advertising regulation here https://aana.com.au/advertising-regulatory-guide/…

The add-on product – it can be hard to say no!

…with what is good for the company. ________________________________________________________________________________ You can find more information about the AANA codes of conduct for advertising along with an overview of advertising regulation here https://aana.com.au/advertising-regulatory-guide/…

Global health trends impacting the regulation of F&B labels

for goods being ‘100% pure’, suitable for all diabetics, ‘School Canteen Approved’, ‘Meets School Canteen Guidelines’ and ‘99% fruit and veg’. The takeaway message for all companies with food and…

Overall positive: Australians’ sentiment towards advertising

…advertising “I enjoy most children’s advertising for things such as toys, clothing, etc as there’s always a fun aspect to it and it’s youthful and carefree” For the past two…