…responsibility and accountability in how online platforms moderate content. The DSA will ban online platforms from showing ads to minors that are targeted based on their personal data. There is…
…taking action in a collaborative approach to protecting the four billon consumers online today, with the goal of eliminating harmful online content and ensuring that bad actors have no access…
…to introduce rules for online platforms to tackle illegal content and promote online advertising transparency. Neither proposal is likely to succeed in its current form, however it’s clear that US…
…industry best practice guide The AANA and the MFA have worked together with a team of subject matter experts to develop an industry best practice step-by-step guide for agency pitching…
Helen Crossley, Head of Measurement and Insights, ANZ for Facebook, speaks to attendees at the Australian Association of National Advertiser’s Connect Conference about the future on online marketing. CONNECT was…
…to the ASA on this subject remain high: 2020 saw a 55% increase on 2019 in complaints received about influencers, from 1,979 to 3,144 individual complaints. 61% of those complaints…
…the mounting problems in digital media, media agency contracts, online ad fraud and the mounting online advertising viewability crisis being raised by the ANA’s CEO Bob Liodice. Pritchard said he…
MARKETING DIVIDENDS EPISODE 5: THE BEST OF THE WEST TALK ADJACENT CATEGORIES, LEGACY AND ECONOMIC CLIMATES In the latest episode in the Marketing Dividends series presented by AANA, host…
Sir John Hegarty, Founder and Creative Partner at Bartle Bogle Hegarty, speaks to marketers at the 2014 Global Marketer Conference and answers the question “Is this now the best time…