Environmental Claims: Driving Impact and Sustainable Behaviours This session is designed to give you practical, hands-on experience in applying the advertising codes to sustainability claims. If your company is working on- or planning - sustainability initiatives,...
MEDIA RELEASE | 26 February 2025 The Australian Association of National Advertisers (AANA)’s Environmental Claims Code (the Code), takes effect on 1 March 2025. This landmark initiative strengthens the industry’s commitment to responsible advertising and supports...
The webinar covers: The new Code rules What to watch out for when making environmental claims Tips for making compliant ads AANA recently announced the new Environmental Claims Code to support government efforts to eradicate greenwashing and support the behavioural...
For Immediate Release | 24 October, 2024 The Australian Association of National Advertisers (AANA), Advertising Council Australia (ACA),Interactive Advertising Bureau Australia (IAB), and the Media Federation of Australia (MFA) todaylaunched the Australian Chapter of...
For Immediate Release | 22 October, 2024 The Australian Association of National Advertisers (AANA) is proud to announce the launch of its new Environmental Claims Code (the Code), effective 1 March 2025. This initiative reinforces the advertising industry’s strong...
Time to stamp out greenwashing and greenhushing AANA CEO Josh Faulks in a recent article stresses the importance of continuing green marketing efforts as climate change worsens. With extreme weather events increasing in severity, Faulks warns against the...
Exclusive AANA member-only session on the latest expert guidance in environmental claims with advertising law specialist, Jessie Buchan, Partner at DLA Piper Australia. Following the release of ACCC's Making environmental claims guide in December, Jessie took...