News

News

April 19, 2018

AANA launches AANA IPSOS Advertising Sentiment Index (ASI)

AANA ANNOUNCES ADVERTISING SENTIMENT INDEX (ASI)   AANA today announced a new initiative, the AANA | Ipsos Advertising Sentiment Index (ASI) which will measure the Australian […]
March 9, 2018

MARKETING DIVIDENDS: BEER, BUDGETING AND BIKINI BODIES

MARKETING DIVIDENDS: BEER, BUDGETING AND BIKINI BODIES   In the latest episode in the Marketing Dividends series presented by AANA, host James Hier speaks with three […]
February 19, 2018

AANA ANNOUNCES INDUSTRY NEXT INSTALMENT TO HELP ADVERTISERS IMPROVE RETURN ON MEDIA INVESTMENTS

AANA ANNOUNCES NEXT INSTALMENT TO HELP ADVERTISERS IMPROVE RETURN ON MEDIA INVESTMENTS   The AANA today announced a major event “The Media Challenge –A Year On”, […]
December 12, 2017

THE POWER OF CUSTOMER EXPERIENCE

THE POWER OF CUSTOMER EXPERIENCE   In the latest episode in the Marketing Dividends series presented by AANA, the marketers behind two of Queensland’s biggest brands […]
November 15, 2017

LEADING INDUSTRY BODIES JOIN FORCES

LEADING INDUSTRY BODIES JOIN FORCES TO DEVELOP DIGITAL TRANSPARENCY AND BRAND SAFETY STANDARDS   AANA, IAB AUSTRALIA AND MFA announce working group targeting a common set […]
September 21, 2017

AANA EVOLVES CODE TO CLARIFY USE OF SEXUAL APPEAL IN ADVERTISING

AANA EVOLVES CODE TO CLARIFY USE OF SEXUAL APPEAL IN ADVERTISING   The AANA today announced that it has amended clause 2.2 of its overarching Code […]
August 21, 2017

Experienced Marketer John Broome to Lead AANA

EXPERIENCED MARKETER JOHN BROOME TO LEAD AANA   The peak body for Australia’s largest marketers, the Australian Association of National Advertisers (AANA), has today appointed experienced […]
June 7, 2017

FINAL TWO SPEAKERS ANNOUNCED FOR RESET 2017

FINAL TWO SPEAKERS ANNOUNCED FOR RESET 2017   The AANA (Australian Association of National Advertisers) today announced the final two global speakers for RESET 2017: John […]
May 18, 2017

INNOVATION, AGILITY AND DIGITAL TRANSFORMATION TO FEATURE AT RESET

INNOVATION, AGILITY AND DIGITAL TRANSFORMATION TO FEATURE AT RESET   AANA announced today three additional global speakers who will join the line-up for RESET 2017. Jamie […]