UPCOMING EVENT
CMO CONNECT SERIES
Stop searching for a silver bullet: Embrace a holistic approach to marketing effectiveness.
AANA and Gain Theory would like to invite you to our next CMO Connect Dinner – “Stop searching for a silver bullet: Embrace a holistic approach to marketing effectiveness.”
We will hear from senior leaders at Diageo, WPP and Gain Theory, who will explore why there is no silver bullet to marketing effectiveness success, highlight the importance of a holistic approach, and provide recommendations that you can implement in your organisation.
We will reveal insights from the Gain Theory white paper, backed by WARC research, ‘Unlocking Revenue Growth with Marketing Effectiveness: Insights for Australian Marketers’, which demonstrates how high-growth companies leverage marketing effectiveness to navigate uncertainty and fuel sustainable business growth.
Event Overview:
FORMAT
Intimate Dinner
DATE
TIME
6 pm – 9.30 pm
LOCATION
Quay Restaurant
Green Room, Upper Level Overseas Passenger Terminal, Sydney
PRICE
By invitation only and exclusive to AANA
Our speakers include:
Roger Dunn
Global Retail Media Lead
Diageo
Rose Herceg
President
WPP
Karen Kaufman
Global Chief Growth Officer
Gain Theory
If you would like to join us for a future event, please get in touch with our events team.
Thanks to our sponsors
Past Events
Introducing the Power of Total Attention
AANA and Pinterest organised a CMO Connect Dinner on “Introducing the Power of Total Attention” where Dr. Nelson-Field, a leading…
Stop searching for a silver bullet: Embrace a holistic approach to marketing effectiveness
AANA and Gain Theory invited AANA members to their CMO Connect Dinner – “Stop searching for a silver bullet: Embrace…
How social media has changed – what does that mean for you, your brand or your audience?
AANA and Snapchat have come together to curate a thought provoking conversation with CMOs exploring the shift in consumer behaviour…