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December 2, 2019

Keeping a cool head amidst bulging waistlines

The policy debate around food marketing to children is sensitive, polemical and stirs the emotions. It’s rarely acknowledged that food marketing is just one contributing factor […]
December 2, 2019

Mark Ritson

Mark Ritson is a Professor of Marketing at Melbourne Business School. He has a PhD in Marketing from Lancaster University and has been a faculty member […]
December 2, 2019

KAREN BLACKETT OBE

Karen Blackett OBE Chief Executive Officer, MediaCom UK Karen has been in media for 20 years, currently running the largest media agency in the UK, MediaCom. In […]
December 2, 2019

BRUCE MCCOLL

Bruce McColl Global Chief Marketing Officer, Mars After eight years in sales and marketing roles with Schering-Plough, Bruce discovered Mars in 1992 and embraced what ultimately […]
December 2, 2019

SYL SALLER

Syl Saller Chief Marketing Officer, Diageo plc Syl Saller is the CMO of Diageo plc and a member of Diageo’s Executive Committee. Diageo is the world’s […]
December 2, 2019

GRAHAM FINK

Graham Fink Chief Creative Officer, Ogilvy & Mather China Graham joined Ogilvy & Mather (O&M) China in 2011 as Chief Creative Officer, overseeing 20 offices. The […]
December 2, 2019

Marc de Swaan Arons

Marc de Swaan Arons Global Chief Marketing Officer & Executive Board Member, Millward Brown Vermeer Marc is an acknowledged global marketing leadership thought-leader. He co-authored the […]
December 2, 2019

Marketing Communications Industry Reputation Study

Click here to read this study.
December 2, 2019

Advergames: It’s Not Child’s Play

Following the Bailey Review of the Commercialisation and Sexualisation of Childhood (2011), David Cameron asked the Advertising Standards Authority (ASA) to consider whether more should be […]