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…and can be promoted to children. Join us for a one-hour online session to learn more about the new Code and how to comply. We encourage all marketers and their…
…the other hand says she was surprised that conversations throughout 2014 were still dominated by big data. “As we all know we have more data than ever before coming through…
…People Our Story Our Members Member Councils How can you benefit from social commerce today? Agile small businesses are shining a path for large brands. Social commerce is shaping up…
…From e-commerce to social commerce Agile, small businesses are shining a path for large brands. Social commerce is shaping up to be a massive opportunity for all. That’s the message…
…Body Image. It is the first complaint Ad Standards Community Panel has upheld since the rules on unrealistic body ideals were brought in in November 2018. The complainant accused the…
…the Australian Privacy Act. The review has come about as a consequence of the Government’s response to the ACCC’s Digital Platforms Inquiry where the Treasurer agreed to a comprehensive review…
Our People Our Story Our Members Member Councils Australian Digital Advertising Practices – 2020 Live Learning Interactive Online Workshop…
…a human overlay to make emotional rather than persuasive ads to resonate with people. Emotional response – Kearon also cautioned that “people think they think more than they think”, meaning…
…from their new research around attitudes to offline and online media environments. Media Reactions is the first evaluation of a selection of global media channels and brands among consumers and…