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…3rd party cookie for? The third party cookie underpins the standard model of online media buying, targeting and tracking They provide a tracking mechanism for ad tech measurement such as…
…children’s exposure to alcohol advertising. The report claims the current system for protecting teenagers from alcohol advertising is “inadequate” and young people are exposed to almost as much advertising from…
…and service delivery. As a reminder, a recession – technically – is a back-to-back decline in gross domestic product (GDP) in two successive quarters. While economies may not be formally…
…original complainant or advertiser/marketer can also ask for a review of the determination. You can make a complaint by: Lodging a complaint online at: http://www.adstandards.com.au Writing a letter (and sending…
…I rescued from a horrid life in Turkey, it is probably a necessity! I am learning as much as they are from a fabulous dog trainer – Peter Branch –…
…Resources Media Enquiries This webinar with the Media Ratings Council (MRC) covers what you need to know to buy with confidence. WFA Webinar: The evolution of digital standards The Media…
…connectedness and engagement, offering people not just a product to buy, but an idea to buy into has never been more important. Marc Mathieu, SVP Global Marketing at Unilever, will…
…From Mi3 this week: Australia’s media companies think massive audience growth during Covid-19 will hold as the new normal. The recently launched Premium Content Alliance of top publishers says advertisers…
…2022 and 2023- a first in the festival’s history. Other speakers from the remarkable line-up will be announced soon. More Marketing Masterclasses: Following the huge success of the Masterclass format…