Sherilyn Shackell, Founder & CEO of The Marketing Academy speaks about the marketing skill gap at the AANA RESET Conference, held October 2014 in Sydney.
The Skill Gap Between Our Experienced Marketing Leaders and the Upcoming Generation of Emerging Talent:
Business leaders are increasingly worried about the skill gap between our experienced leaders and the upcoming generation of emerging talent. How do emerging leaders gain knowledge from the current leaders in the boardroom? How do we ensure our marketing talent gains insight from all industry sectors? How do Australia’s future marketing leaders learn best practice from around the world?
RESET was held in October 2014, and was designed to disrupt the thinking and confront the everyday challenges faced by marketers leading into the year ahead.
View photos and read more about RESET.