The Marketing Association of Australia is the leading marketing industry body in Australia.
Formed by bringing together the Australian Association of National Advertisers (AANA) and the Association for Data-driven Marketing and Advertising (ADMA), we combine the strengths and expertise of two respected industry organisations.
Together, we’re building a stronger marketing community, greater capability across the profession and a more powerful voice for marketing in Australia.
What this means for our members and the industry
Stronger community
A more united and connected community where our industry comes together to network, support each other and hear the latest thought leadership on the big issues that matter.
Capability building
World-class, continuous learning and capability designed to help our teams stay ahead and prepare for the future of marketing.
A stronger voice
A more influential and powerful voice for Australian marketers. Bringing together AANA’s leadership in policy and regulation with ADMA’s expertise in data, privacy and AI.
Membership gives you a seat at the table, a voice in the industry and the opportunity to help shape the future of marketing in Australia.
IN THE NEWS
Mar 10, 2026
Chaos reigns and the economy shrugs it off
Jan 29, 2026
The Australian Open: Where Global Brands Build Long-Term Power
Oct 15, 2025
Truth, trust and the cost of capitulation
Sep 10, 2025
Survive, thrive or … AI will determine brand success
Dec 25, 2024
Why business is going to be the driving force behind Australia’s economic recovery
Nov 13, 2024
Sifting out the truth from lies in an age of misinformation
Visit our resources for more industry news, thought leadership and member-only content
OUR COMMUNITY
