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…Media, and Omnicom Media Group, representing media agencies; • Media companies and platforms at launch include Facebook, Google/YouTube, Teads, TRUSTX, Twitter, Unruly, and Verizon Media; and • Supporting industry associations…
…there are more nuances in human behaviour and individual attention data. Human data tells a human story. But it’s also predictive. Amplified Intelligence sees what they call the shape of…
…and the boardroom for innovation and growth. Citing cases from Boeing’s return to supersonic travel, FedEX and how investment bankers pitch deals, if you only believe in logic, you can’t…
…chain is Trustworthy Accountability Group (TAG) certified in 2017. TAG was created by the American Association of Advertising Agencies (4A’s), ANA and Interactive Advertising Bureau and works collaboratively with companies…
…recent determinations, complaint statistics and other interesting complaint handling happenings. It’s a useful tool for staying up to date with community standards in advertising. You can sign up at adstandards.com.au…
…are being too cautious about how they innovate. Opening the AANA Reset conference in Sydney, TBWA Worldwide chairman, Jean-Marie Dru, called on marketing leaders to take a more disruptive approach…
…long run it can make a difference. ________________________________________________________________________________ You can find more information about the AANA codes of conduct for advertising along with an overview of advertising regulation here https://aana.com.au/advertising-regulatory-guide/…
…is thought-provoking and inspires action and activism. Creating Acts, Not Ads. How to think like an activist Activista LA are no stranger to creating advertising for social change. As the…
…requirements would become effective within 12 months. _________________________________________________________________________________ You can find more information about the AANA codes of conduct for advertising along with an overview of advertising regulation here https://aana.com.au/advertising-regulatory-guide/…