…wagering code builds on a self-regulatory system which helps ensure that advertisers are aware of their commitment to the community and accountable to the community for how they communicate their…
…constant adaptation to what I required now to deliver for the business and to deliver for customers.” Ramsdale sat down with MEC Global’s chief strategy officer, James Hier, for episode…
The AANA Code of Ethics allows consumers to complain to the ASB about advertising content, but did you know it also allows for brands to complain about their competitors’ advertising…
…or service and, if so, require the user to disclose; extend the ‘paid partnership’ tool on the app to all users; and use technology and algorithms to identify hidden advertising…
…to the official blogpost. This specific policy only covers paid-for ads (pre-rolls, mid-rolls, banners) – not product placement and endorsements in user-generated videos. AANA is engaging with YouTube to further…
…Creative Marketer of the Year awards at Cannes. Five years ago, AB InBev set out to become the best company in the world at creative effectiveness, to get closer to…
…achieve the Australian Government’s goal of generating $115 billion per year in tourism expenditure by 2020. “Our role as a tourism body is to make sure we generate tourism spend…
FIRST SPEAKERS ANNOUNCED FOR RESET 2017 The AANA (Australian Association of National Advertisers) today announced the first two speakers for its 2017 RESET conference. Shadi Halliwell, Group Creative &…
GDPR – Guide for Marketers GDPR is the most significant privacy regulation to flow to our shores in the last 20 years. For the benefit of our members,…