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…to children as advertising. In relation to influencer or kidfluencer advertising to children, disclosure should be: within or directly next to the marketing communication; of significant size and colour to…
…be referred to the Australian Communications and Media Authority. WHAT DOES THE CODE APPLY TO? This Code comes into effect on 1 July 2016 and applies to Advertising and Marketing…
…clear that they intend these voluntary tools to be used by companies to substantiate any green claims they make and is encouraging industry associations to promote the use of these…
…zero – marketers can be a force for good to get us to net zero. Sustainable behaviours – marketers can nudge people to more sustainable consumer behaviour. Diversity, equity and…
…and just apply a general tax on digital transactions similar to the UK, Austria and Turkey. Other countries where DSTs are expected to come into force (or are under discussion)…
…research found that: consumers can pay up to 18 times more for life insurance purchased through a car dealer, compared to similar term life insurance which provides more cover; consumers…
…that responded to the survey to produce a global best practice report on suggested ways to cascade your sustainability commitments to agencies. If this is something you are currently considering,…
…to the Ad Standards1. Once the Ad Standards has received your complaint, it then assesses the complaint to determine whether it is eligible for consideration by the Ad Standards Community…
…joined the Planet Pledge as a partner to provide leadership and galvanise support for our marketing community to become part of the solution to address sustainability within their companies and…