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…all end up working for Facebook and Google Australian Joshua Lowcock is Chief Digital and Innovation Officer at UM in the US and UM’s Global Brand Safety Officer. Based in…
…any investigation. If you have any queries, you can reach out to Megan McEwin or Marit Anderson for free advice on the AANA Codes as part of your AANA membership….
…asset-led, CSR-led, data-led, business model, price-led, partnership, brand-led and added service innovation as areas to look toward. Dru is also of the opinion that agencies should work with clients’ R&D…
…brand advertisers in the years ahead. For six decades, Australia’s leading social researcher Hugh Mackay AO has been tracking the nation’s mind and mood and has collaborated with Caitlin Lloyd,…
…and location (such as at end of aisles or at checkouts). Other announced measures include calorie labelling, a review of the UK’s ‘traffic light’ front-of-pack nutritional labelling system, and an…
…all the changes to the reviewed and refreshed AANA Code of Ethics and accompanying Practice Note, and what they mean to the creation of new ads. Some of the key…
…from their new research around attitudes to offline and online media environments. Media Reactions is the first evaluation of a selection of global media channels and brands among consumers and…
…biggest brands on social media and the reality of their numbers and engagement on social. And don’t get him started on millennials. Of the efforts to find a comparable metric…
…you prominently disclose the limitation on claims in your advertising material, and conduct it as a limited offer as opposed to a guaranteed one. Any other limitations on claims, including…