Register
…toy manufacturer was found to have breached the AANA Children’s Code with their TV advertisement urging children to “add the toy to your letter to santa.com”. The Advertising Standards Board…
…make data-driven decisions and create more effective marketing campaigns. Personalisation: AI can help marketers create personalized experiences for customers by analysing their behaviour and preferences, allowing for more targeted and…
…cases raised between 1 January and 30 June. The top issues of concern for Australians in the first half of 2022 were violence, sex, sexuality and nudity, and discrimination or…
CommBank’s analytics chief Andrew McMullan recently credited CMO Monique Macleod as a major influence in driving the alignment of marketing and technology functions, creating stronger outcomes for customers via a…
AANA TAKES AUSSIE MARKETERS TO UK ON KNOWLEDGE EXCHANGE PROGRAM The AANA is taking a cohort of senior Australian marketers from the likes of ANZ, Kmart and Nestle to…
…media influencers on a range of social media platforms and sectors, including fashion, beauty and cosmetics, food and beverage, travel, health fitness and wellbeing, parenting, gaming and technology. Although the…
…foster shared responsibilities for digital ad spends and outcomes. The Australian Association of National Advertisers (AANA), Interactive Advertising Bureau (IAB) and Media Federation of Australia (MFA) have been working together…
…Group and Guardian Media Group. This initiative was specifically designed to provide our senior members with an intimate and unique opportunity to be inspired and learn from the brands…
…Meta’s apps and technologies to connect with friends and family, find communities and grow businesses. LEARN MORE At Meta, we’re committed to giving people a voice and keeping them safe….