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…policy framework on digital services. A review of “the importance of data in the digital economy. A legislative framework for data governance. More info: View the European Union Commission Initiatives…
…get a fatter share of marketing budgets, media and talent agencies have put together an influencer code of practice. In a world where just about anyone with a social media…
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…From Mi3 this week: Australia’s media companies think massive audience growth during Covid-19 will hold as the new normal. The recently launched Premium Content Alliance of top publishers says advertisers…
…worse affected by Covid-19. That’s a big mistake, says advertising effectiveness guru Peter Field in a new Australian and New Zealand study with the Communications Council. Field, plus Comms Council…
…McIntyre, discusses with Westpac’s former digital and media technology director Nick Barnett. From 2022, Google’s ban on the use of third party cookies will render up to 85% of current…
…mojo and create a combined audience trading currency for linear and digital, called VOZ, has hit delays and roadblocks. Facebook and Google are twitchy about the TV sector finally combining…
…degrading’ comes into effect on 1 March. We have also amended the definition of ‘exploitative’ to ensure greater clarity for advertisers. The existing prohibition on the use of any sexual…