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…from such advertising, and would be unlikely to be considered to be making an explicit claim about the product/s. 2.5 Advertising for Food or Beverage Products not intended or suitable…
…(BMP), launching 2020. 8. Be inspired. We think we know a lot about our audiences (and we do) but there’s always more to learn about marketing – and about being…
…Media; Everything you wanted to know but were too afraid to ask.” Martech: are you confident around your grasp of marketing technology & how it can be the great enabler?…
…addition to previous episodes, is available on AANA’s YouTube Channel. Don’t forget to subscribe to the Channel to ensure you get updates about new content. Click here to read more….
…in terms of brand safety by asking the following questions: How safe is the platform for consumers? How safe is the platform for advertisers? How effective is the platform enforcing…
…Binet and Field have shown, brands need to balance long-term brand building with short-term activation if they are to sustain and grow their brands. This is particularly true during a…
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…still a lack of clarity with regards to how minors are defined and how platforms should proceed if they are unsure about whether a user is a minor. The Council…
…and helping to further develop the program. With specific NIVEA brand campaigns we aim to generate public awareness. Our staff get highly involved and engaged by volunteering to organise fundraiser…