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…of the business to my younger daughter – Emma Littmoden – and a close colleague – Karen Hunter. I remain closely involved, writing, working with a few select clients, heading…
…will be hosting these in both Sydney & Melbourne. AANA Masterclasses and other industry thought leadership & advocacy events are planned throughout the year, again in both Melbourne & Sydney….
…under the following industry codes and initiatives: Federal Chamber of Automotive Industries (FCAI) Motor Vehicle Code – issues covered by the FCAI Code include unsafe driving, depiction of speeding, illegal…
In September 2013, Nielsen presented their findings on trust in online advertising. Click here to view the Nielsen report on Global Trust in Advertising & Brand Messages. In a market…
…delivered over 5 days either online or in person. The modules offer the necessary skills for becoming a brand master. Module 1 – Generating Insights Learn how to look at…
…new research on Trends and developments in viewing and listening with the following key findings: More of us watched online subscription content (58%) than traditional broadcast free-to-air television (54%). More…
…reach of individuals. According to Vuelio’s UK Influencer Survey 2020, the percentage of influencers with channels that provide income has risen from 34% in 2016 to 49% in 2020. The…
…credited the movie with their 9% year-on-year increase in sales from July 2023 to September 2023. An increase to $1.9bn: It was also the first increase in sales Mattel had…
…very wide and growing disparity of wealth. Past recessions – including in 2008–10, in the wake of the banking crisis – show that while some families trade down, the more…