…media and agency top brass in recent weeks. It won’t be music to some ears but he’s convinced those that can get their people back in the office, or at…
…change Bohemia National Planning Director Mark Echo says he’s been on a more volatile emotional rollercoaster working from home than the office but he’s figured it out; WPP’s Team Red…
…its current nadir, but also offers some solutions: Don’t fire older people; Hire top notch creatives and let them do what they do best; Accept that precision guessing is as…
Influencer marketing – cowgirls, cowboys, brands, agencies prepare for regulatory scrutiny From Mi3 this week: In a bid to avoid fines of up to 10 per cent of turnover and…
IBM CMO Jodie Sangster, Volvo’s Julie Hutchinson join Deloitte economist and Rob Brittain on Australia’s ad spend black hole From Mi3 this week: Deloitte partner John O’Mahony says advertising and…
Vodafone’s former global media chief on in-housing, transparency and why programmatic is “ripe for regulation” From Mi3 this week: Paul Evans was one of the driving forces of Vodafone’s in-housing…
…and indeed what is still opaque and unexplained several years after the first calls and promises for greater transparency. Who earns what & where along the value chain? How…
…both in Australia and abroad they are an independent not-for-profit organisation that provides an open forum for the promotion and exploration of ethical questions with individuals and Corporates. They are…
Trinity P3 has been helping Australian advertisers solve the challenges of delivering performance from their marketing investment for more than 20 years. We have always worked to improve the practice…