On Monday the UK government released its strategy to lower obesity rates in the country. The strategy includes a ban on TV and online adverts for food high in fat,…
The Amplified Intelligence CEO on attention as a future-proofed currency Professor Karen Nelson-Field, founder and CEO of audience measurement company and global attention economy leaders Amplified Intelligence, is the guest…
…provide members of the public with a clearer complaints procedure. When a member of the public has a complaint about marketing communication that is targeted at them, they can complain…
…speakers will have been selected for demonstrating bravery, resilience and leadership. “Over the last 12 months marketers and business leaders have been called on to rethink, redefine, realign and reset…
…F&B Code aligns with the International Chamber of Commerce Consolidated Code of Advertising and Marketing Communication Practice and Framework for Responsible Food and Beverage Communications. The F&B Code and the…
…the needle.” Activsta LA is a purpose driven creative company committed to driving positive change. You can buy a ticket to see them live in person or online at the…
MARKETING EXPERIENCES OVER INTERRUPTIONS AT SUNCORP GROUP The first episode of Marketing Dividends presented by AANA on Sky News Business features Mark Reinke, Suncorp Group’s, Group Executive – Customer,…
…offer from U.S based company Sunny Co Clothing that it placed on its Instagram account has resulted in significant over-redemption, beyond the company’s means to fulfill. This serves as a…
…the organisation in order to deliver a consistent value proposition across all touch points.” Teague goes on to talk about the online retailing challenges. “We’re absolutely committed to selling online…