Following an extensive public review process, the AANA can today announce the new advertising Code of Ethics which will take effect from 1 February 2021. AANA Launches new Code of Ethics Following an extensive public review process, the AANA can today announce the new...
[su_menu name="Self-Regulation" class="sub-page-menu"] AANA's Code of Ethics Review: Ensuring advertising reflects community expectations AANA's Code of Ethics Review: Ensuring advertising reflects community expectations The AANA is committed to upholding advertising...
New video ad standards to stop driving consumers crazy The Coalition for Better Ads, which brings together key industry stakeholders including WFA (World Federation of Advertisers) has developed a standard to reduce the number of annoying ads shown during short-form...
Today we announced that section 2.2 of the Code of Ethics will be amended to prohibit advertising portraying adults that uses sexual appeal in a manner that is either ‘exploitative or degrading’. Previously the Code prohibited advertising that use of sexual appeal...
AANA WAGERING ADVERTISING & MARKETING COMMUNICATION CODE This Code is designed to ensure a high sense of social responsibility in advertising and marketing wagering products and services in Australia. It applies to Australian licensed operators and came into into...
AANA FOOD & BEVERAGES: ADVERTISING & MARKETING COMMUNICATIONS CODE Based on International Chamber of Commerce principles, this Code is designed to ensure a high sense of social responsibility in advertising and marketing of food & beverage products and...
AANA CODE FOR MARKETING & ADVERTISING COMMUNICATIONS TO CHILDREN This Code is designed to ensure that advertising and marketing communications directed at primarily Australian children is conducted within prevailing community standards. A new Practice Note has been...
The AANA is reviewing the AANA Code of Ethics, to ensure that it continues to provide a robust framework for the self-regulation of advertising and marketing communication. Code of Ethics Review - AANA discussion paper for public comment The AANA is reviewing the AANA...
Code of Ethics Review Code of Ethics Review AANA discussion paper for public comment September 2019 Click here to read.
AUSTRALIAN DIGITAL ADVERTISING PRACTICES The Australian Digital Advertising Practices have been created specifically for advertisers in Australia to facilitate better relationships with agencies, publishers and digital platforms, and to foster shared...
AANA RELEASES GUIDELINES FOR ACHIEVING MEDIA TRANSPARENCY The AANA today released two documents, the AANA Media Contract Template and the AANA Media Contract Guidance Notes to help advertisers obtain greater transparency over the return and effectiveness of...