For Immediate Release | 11 September, 2024 Stay Ahead of the Curve. Lead with Confidence. Future-Proof Your Career. The Australian Association of National Advertisers (AANA) has announced the launch of AANA Academy - an expert-led, interactive online classroom...
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AANA Launches New Online Code Training to help advertisers be brand safe
The Australian Association of National Advertisers (AANA) has launched three new Online Code Training courses designed to help companies be brand safe by ensuring they understand and comply with the industry advertising codes and standards. The new courses are...
My Cannes in Cairns 2024 Experience with AANA
My Cannes in Cairns 2024 Experience with AANA The Cannes Lions International Festival of Creativity has long been the ultimate pilgrimage for advertising professionals. For us less fortunate, it was a humbling experience being able to attend B&T’s Cannes in Cairns...
Just launched! Framework to measure Carbon Emissions in Media
WFA’s Global Alliance for Responsible Media (GARM) and Ad Net Zero recently released at Cannes Lions Festival of Creativity the first iteration of the Global Media Sustainability Framework. What is it? A series of voluntary industry standards that will allow more...
Metrics that Matter: how to power marketing conversations with the C-Suite
Recently a group of marketing directors gathered at Harbour 220 to hear from Matt Farrugia and Brodie Arnhold from Mutinex on Mixed Market Modelling (MMM). This technology is quickly becoming a crucial tool for any marketing team and business because it removes the...
State of the Market: 2024 mid-year update
State of the Market: 2024 mid-year update The mid-year update, presented by AdNews and Meta, charts a wobbly course to the end of 2024, with advertising spend trending down. 30 industry leaders were each asked for their exclusive forecasts, analysis and opinions from...
AANA grows its member community with 15 New Members
MEDIA RELEASE - 13 June, 2024 AANA grows its member community with 15 New Members The Australia Association of National Advertisers (AANA), the leading industry body for the marketing industry in Australia, is pleased to announce the addition of 15 new members...
Privacy update – targeted advertising opt-out back on the table
Privacy update – targeted advertising opt-out back on the table The AANA has been invited to take part in the next round of consultation on the Privacy Law reforms. These consultations will involve: - Input to an economic and social cost/benefit analysis being...
Creativity the key to growth for AB InBEV
Creativity the key to growth for AB InBEV In the world of advertising and marketing, winning a Cannes Lions award is akin to winning an Oscar. It signifies not just creativity, but also innovation, impact, and effectiveness. AB InBev, the global brewing giant behind...
Final epic speaker lineup announced for RESET for Growth 2024
24 April 2024 Final epic speaker lineup announced for RESET for Growth 2024 The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Back in 2000, a woman with no...
Marketing Masterclass Sydney: Privacy & Signal loss
The Australian Association of National Advertisers (AANA), in collaboration with Omnicom Media Group (OMG), today held a Marketing Masterclass on an important issue for the industry – privacy, signal loss and its implications for the future of advertising and...
Australian advertisers take a stand against greenwashing
Following an extensive public review, the Australian Association of National Advertisers (AANA) has released an Exposure Draft of its Environmental Claims Code for public comment. Media Release Australian advertisers take a stand against greenwashing [18 January...