If you have a complaint about an advertisement please contact Ad Standards
If you have a complaint about an advertisement please contact Ad Standards

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SEXUAL APPEAL IN ADVERTISING: CODE OF ETHICS EVOLVES

…greater clarity for advertisers. The AANA Public & Regulatory Affairs Committee (PRAC) was instrumental in developing this change, drawing on the members’ input across a wide range of product and

πŸ”’ How to comply with the new F&B Advertising Code

…about the new Code and how to comply. We encourage all marketers and their advertising compliance teams to view this recording: Topics include: What food/drinks can or can’t be promoted…

MELBOURNE: 2016 SMG MEDIA FUTURES

…key media executives around the country. The session also covered what Customer Experience means to Australian advertising and media professionals and was followed by drinks and networking.   PANEL MEMBERS…

MARKETING EXPERIENCES OVER INTERRUPTIONS AT SUNCORP GROUP

…create authentic experiences and the use of real time data as a marketer’s most powerful tool. Video: Full Video Video: Highlights “Yesterday was much more around communications, it was more…

REACHING NEW AUDIENCES AS A LUXURY BRAND

…about how Australia is one of the most competitive car markets in the world and how that influences Lexus’ marketing approach. Weimers explains that Lexus has year-on-year sales growth and

GREAT AUSTRALIAN MARKETING AWARDS

…in three key areas: This invitation-only event, in its fourth year, assembled over 120 of the most senior advertising and marketing communications executives in Australia. AANA CONNECT provided the stage…

RECMA Domestic Report

…to the report. It’s a useful barometer for the industry generally and for advertisers wanting to understand which agencies are on the ascendency (or not). RECMA has released its latest…

Facebook, Twitter and Instagram massively over-rated by marketers, says Prof. Mark Ritson

and 60 per cent trust print ad formats, but only 46 per cent trust ads served on social networks. “If any marketer comes to me with a social media marketing…

Advergames: It’s Not Child’s Play

…their effects on children, and makes recommendations for industry and regulators. It draws on a more detailed report by the same authors, commissioned by the Family and Parenting Institute (2012)….