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News

February 17, 2015

AANA STRENGTHENS LEADERSHIP TEAM

AANA STRENGTHENS LEADERSHIP TEAM   MEDIA RELEASE For Immediate Release Click here to read more.
February 16, 2015

CUSTOMER ADVOCACY UNDERPINS GROWTH AT TELSTRA

CUSTOMER ADVOCACY UNDERPINS GROWTH AT TELSTRA   In Episode 11 of Marketing Dividends presented by the AANA, Telstra’s Director of Corporate Marketing, Inese Kingsmill details how creating […]
February 16, 2015

CUSTOMER ADVOCACY NOW KEY MEASURE OF TELSTRA’S SUCCESS: KINGSMILL

CUSTOMER ADVOCACY NOW KEY MEASURE OF TELSTRA’S SUCCESS: KINGSMILL   Telstra’s director of corporate marketing, Inese Kingsmill, says creating stronger advocates among its customers is now a […]
February 2, 2015

EHRENBERG-BASS THE ONLY SCIENCE IN MARKETING

EHRENBERG-BASS THE ONLY SCIENCE IN MARKETING   Kellogg’s Marketing Director, ANZ, John Broome delivers a compelling insight into the science of marketing, drawing on the Ehrenberg-Bass […]
January 19, 2015

CBA CMO: MARKETING’S BUSINESS CONTRIBUTION IS INCREASINGLY VALUED

January 15, 2015

MARKETING IS A CENTRAL PART OF BUSINESS AT COMMONWEALTH BANK AUSTRALIA

MARKETING IS A CENTRAL PART OF BUSINESS AT COMMONWEALTH BANK AUSTRALIA   In Episode 9 of Marketing Dividends presented by the AANA, Vittoria Shortt, Chief Marketing […]
December 15, 2014

MARKETING IS THE CUSTOMER GROWTH ENGINE AT FOXTEL

MARKETING IS THE CUSTOMER GROWTH ENGINE AT FOXTEL   In Episode 7 of Marketing Dividends presented by the AANA, Ed Smith, Executive Director Sales and Marketing at […]
December 2, 2014

MARKETING DIVIDENDS: MARKETERS MUST CONSTANTLY ADAPT TO CHANGE

November 28, 2014

AANA WELCOMES NEW BOARD MEMBERS

AANA WELCOMES NEW BOARD MEMBERS   MEDIA RELEASE For Immediate Release AANA WELCOMES NEW BOARD MEMBERS Click here to read more.